If you are a physical therapist looking for a great way to market your practice, take a look at our newest business partner - CustomerDNA. They have created an extraordinary set of web-based tools to both create your web presence as well as communicate with your clients. And of course it includes the eOrthopod patient education content.
Randale
Two new videos were released yesterday. Both videos are interviews with James T. Mazzara, MD from the Conncecticut Center for Orthopedic Surgery in Manchester, Connecticut. Here is the video on rupture of the distal biceps tendon in the arm:
More videso are available at eOrthopodTV.
Randale
We’re preparing a new site called BackCare101 that should be ready to go February 1, 2009. For now you can watch the “trailer” to get a feel for what the site will provide:
We are currently in planning mode for 2009 and will be sending out invitations to our subscribers to participate as guests on eOrthopodTV in 2009. We have 12 slots available for 2009. If you are a health care provider involved in musculosketal care and would be interested in coming to Missoula and spending a day in the studio, contact us at info@medicalmultimediagroup.com.
Give us a brief description of your background and the topics you would like to cover. We can usually cover 6-8 topics in a full day in the studio. We usually record on Saturday, so you can fly in Friday and out on Sunday - or, of you prefer, spend some quality R&R time in Montana.
Once your videos are edited, you can insert them easily into your website. We publish them on the eOrthopodTV channel and syndicate them to iTunes and everywhere else that hosts video podcasts.
If you want the ultimate in personalization for your practice web presence, a video podcast of your eOrthopodTV episode might just be the ticket. More information available at the eOrthopodTV website. Be sure to check out the “be a guest” link.
Randale
We have released a new video over at eOrthopodTV. We are currently planning our programming for 2009, so if you are a health care provider who is involved in the care of musculoskeletal conditions email us at “info at medicalmultimediagroup.com” with your topics of interest and your background. For more information about being a guest on eOrthopodTV, check out this resource.
James Mazzara, MD
I think that anyone working to develop better communications with patients should take a moment to evaluate this new survey conducted by Edelman to assess the current state of “consumerism” in healthcare. Here is a press release and summary of the study. Here is a downloadable copy of the presentation itself, and here is Edelman’s Global President of Health, Nancy Turett talking about the issues at the recent Health 2.0 conference.
Randale
There is a new video up at eOrthopod.tv where physical therapist Brent Dodge discusses the physical therapy approach to the evaluation and treatment of neck pain. Brent has specialist credentials in manual physical therapy and utilizes these techniques in treating mechanical neck pain.
Continuing in the same vein as Presentation Zen, the new book Slide:ology by Nancy Duarte advances the science of presentations and taking slide based communication skills to a whole new level. Think Al Gore and his traveling slide show “An Inconvenient Truth”. Highly recommended!
Randale
In this episode of eOrthopodTV, Dr. Randale Sechrest and orthopedic surgeon Dr. James Mazzara discuss the evaluation and treatment of rotator cuff problems in the shoulder.
Find it at eOrthopod.tv.
I recently finished reading Presentation Zen by Garr Reynolds. I was looking for some help with a new project idea that required using Keynote to create a screencast type presentation for patient education. I got far more than I bargained for. This is the sort of book that changes the way that you look at things you thought you had a handle on before. This book is not really about Powerpoint or keynote… It is a high level exploration of the concepts of communicating ideas effectively. Highly recommended for anyone that needs to communicate in the multimedia world we live in today.
Randale
