Healthcare Consumerism
I think that anyone working to develop better communications with patients should take a moment to evaluate this new survey conducted by Edelman to assess the current state of “consumerism” in healthcare. Here is a press release and summary of the study. Here is a downloadable copy of the presentation itself, and here is Edelman’s Global President of Health, Nancy Turett talking about the issues at the recent Health 2.0 conference.
Randale

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Posted on 20-Jul-10 at 12:15 pm | Permalink